About the job
Are you passionate about digital marketing, eCommerce, and online brand growth?
Looking for a hands-on Executive, Digital Marketing & eCommerce to support growth across digital and marketplace channels.
This role is ideal for someone who enjoys a mix of campaign execution, platform management, content coordination, and performance tracking in a fast-paced environment.
What You’ll Be Doing
eCommerce & Marketplace Execution
- Support the planning and execution of commercial activities across e-commerce platforms, including Brand.com (Shopify), Shopee, Lazada, and TikTok Shop.
- Manage and update product listings, pricing, bundles, and promotional mechanics across platform seller centers.
- Assist in developing campaign mechanics, bundles, and Gift-With-Purchase (GWP) initiatives, including coordination on sourcing.
- Coordinate with internal stakeholders and external vendors to ensure campaigns are executed accurately and on time.
- Monitor platform performance and ensure listings, visuals, and promotional content are updated and optimized.
Digital Marketing & Paid Media
- Support the execution, monitoring, and optimization of paid digital advertising campaigns across: Meta Ads (Facebook & Instagram), Google Ads (Search, SEM & Performance Max) ,and TikTok Ads (experience preferred).
- Assist with campaign setup, audience targeting, creative coordination, and budget or bid adjustments under guidance.
- Work closely with senior team members to ensure campaigns align with performance goals and brand strategy.
- Support continuous campaign testing and optimization to improve results.
Content & Brand Support
- Assist in the creation and execution of digital marketing and eCommerce assets, including social media posts, eCommerce banners, A+ content, and campaign materials.
- Ensure brand guidelines are consistently applied across all marketing channels and touchpoints.
- Coordinate with stakeholders to deliver assets according to campaign timelines.
Performance Tracking & Reporting
- Track, analyze, and report digital marketing and e-commerce performance across channels.
- Monitor key performance metrics, including: Digital Marketing: CTR, CVR, ROAS, CPC, CPA, CPM, engagement rate, E-commerce: AOV, CVR, Add-to-Cart Rate, GMV Performance
- Translate campaign data into actionable insights, identifying trends, gaps, and optimization opportunities.
- Maintain structured campaign trackers, dashboards, and reporting documentation.
- Support the preparation of regular performance reports and recommendations to improve efficiency, conversions, and return on ad spend.
Additional Support
- Assist with roadshows, events, and consumer activation activities
- Support other tasks as assigned
What We’re Looking For
- Diploma or Degree in Marketing, Digital Marketing, Business, Communications, or related fields
- 2–3 years of relevant experience in digital marketing, eCommerce, or social media management
- Familiarity with Meta Ads Manager, Google Ads, and platforms such as Shopify, Shopee, Lazada, or TikTok Shop
- Comfortable working with data, digital tools, and campaign reporting
- Proficient in Excel / Google Sheets, Canva, or similar tools
- Detail-oriented, organised, proactive, and able to work both independently and as part of a team
If you are passionate about digital marketing and eCommerce, and enjoy turning ideas into execution, we’d love to hear from you. Apply now and grow with us.
Open to Singaporeans and Permanent Residents only (no visa sponsorship available)
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