About the Role
We are looking for an experienced Integrated Media Manager to join our dynamic team. This role is essential to delivering high-quality media plans and campaigns across a range of clients. You will play a key role in managing campaigns from ideation to execution, collaborating with internal teams, and ensuring operational excellence. Your role will also involve managing and developing a team, building client relationships, and driving growth opportunities for client portfolios.
Key Responsibilities
Media Plan Origination
- Work with the Account Director and clients to create clear, coherent media plans that bring the media strategy to life.
- Evaluate and recommend media options that best align with client objectives.
- Lead the development of creative media initiatives that deepen strategy and enhance impact.
- Collaborate in the creative development process when required.
Account Management & Campaign Leadership
- Own the day-to-day management of the implementation process, ensuring campaigns meet client criteria (budget, target, etc.).
- Be the primary client contact for all aspects of the media plan implementation.
- Prepare and manage detailed briefs for third-party units (e.g., buying teams).
- Report competitive data and ensure the timely delivery of media plans and status reports.
Team Leadership & Development
- Lead and develop a team, including Account Executives and Planners, delegating tasks and offering clear direction.
- Share key learnings and ensure best practices are applied within the team.
Optimization & Performance Tracking
- Optimize campaigns in real-time to address business challenges and meet client needs.
- Ensure post-campaign reporting quantifies the success of media strategies and implementation.
High Standards & Integration
- Maintain the highest standards of work quality and client service.
- Think as a solutions provider, always encouraging the use of integrated agency services to create cohesive campaigns.
- Contribute to creating award-winning work and challenge mediocrity in all deliverables.
Experience & Qualifications
- Tertiary qualification and 4-5 years of industry experience, particularly in media planning and buying.
- Strong understanding of media fundamentals and strategic planning capabilities.
- Experience managing a team or leading junior staff members is a plus.
- Solid understanding of digital media platforms and their integration into broader media strategies.
- Excellent client-facing communication and presentation skills.
- Ability to multitask, adapt to rapidly changing priorities, and work under pressure.
Attributes
- Passionate about communications with a desire to exceed client and management expectations.
- Strong organizational skills and attention to detail.
- Ability to build strong relationships with colleagues, clients, network partners, and external agencies.
- Proactive in seeking out new growth opportunities for clients.
Note: For Singaporeans or permanent residents only, as the client is unable to sponsor work passes.
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